"Art @ the Rock" Festival
Art @ the Rock has been a great adventure for the past six years. We have met some incredibly talented artists and hope that we have exposed some of our visitors to quality art that will be treasured for years to come.
Rock Eagle is a remarkable facility and is convenient to Atlanta, Macon, Athens, and a host of smaller communities, but its not being on a main route or next to another activity has not encouraged growth of visitors; in fact, attendance has waned. We have struggled with a way to advertise to get the exposure necessary to attract visitors to the show. Without our ability to attract visitors interested in purchasing artwork, many artists are unable to continue to support the show.
After much thoughtful discussion with people closest to the art show, we have come to the regrettable conclusion that it is in everyone’s best interest to discontinue Art @ the Rock. We will continue to explore other arrangements that might garner more success in the future.
We extend our appreciation to the numerous artists who exhibited over the years and especially those who returned and supported the show. The quality of the show was extraordinary because of these artists. We received compliments from artists and visitors alike, each and every year.
Thank you for your support and interest in Art @ the Rock.
Arch D. Smith
State 4-H Leader/Director of 4-H
The University of Georgia
College of Agricultural and Environmental Sciences
Art @ the Rock is a product of the growth of the annual Sunset Farm Art Festival held near Madison, Georgia. Artists and customers of this local festival have moved to Rock Eagle to accommodate the tremendous growth of this popular festival. Our roots are in UGA Cooperative Extension, but our scope is wide and our vision is even wider!
Keep up with Art @ the Rock on Facebook!
Artist Awards were well received in 2013 and we are excited to say we will offer a cash prize along with ribbons to Best in Show, 1st, and 2nd place in 2014. Honorable Mention ribbons will also be awarded.
Art @ the Rock benefits Georgia 4-H and is offering youth the opportunity to showcase their talent during the show. A youth exhibit will be on display during the 2014 Art @ the Rock.
*You must complete registration through your local 4-H office online*
The 2014 Featured Artist is Len Jagoda of Waverly Hall, Ga. His sculpture won Best of Show in the 2013 Art at the Rock artists’ competition.
Jagoda’s talent earned him a scholarship to the Cleveland Institute of Art. However, Uncle Sam had a different “scholarship” program that preempted his art studies. Following his military career, he returned to school on the GI Bill, but majored in business instead of art. Although he spent the next 30 years in the business world, he continued to be deeply involved with animals. He bred and trained horses, rode hunter jumpers and although he even had a couple on the track, he proclaims that delivering foals is the most thrilling equine event.
His passion and compassion for dogs continued as well. Over time, he and his wife have adopted or rescued more than 37 dogs, four cats, a goat and a llama. Jagoda believes that St. Francis of Assisi has a duty station around their farm where he guides lost, sick or homeless animals to them. This familiarity with animals speaks to his subject preferences.
Jagoda commented, “Underlying my portrayal of animals is my belief that all animals have real emotions and not just instincts. I want that belief to come through in my work.
“My goal is not to present just a likeness, but rather a piece that speaks to you — conveying more than just an image. Art should have the ability to move you. It should have an effect on your emotions. It may touch your heart, bring excitement, tell a story or draw a moment from your memory. Every portrait should reflect the subject’s personality, not just a likeness. Achieving this separates a meaningful work of art from just a picture.”
Since his first entry in competitions in 2008, his awards for sculptures and pastels total 38, including six Best of Shows, a Judges Selection, a Patrons Award, the Molly & Claude Scarbrough Award and the Best Head Study Award from the prestigious American Academy of Equine Art.
Jagoda is an elected member of the American Artists Professional League and an Associate of the American Academy of Equine Art. His work has been accepted to many juried exhibitions, galleries and shows. He has had works accepted into four international exhibits.
Visit Backstretch Studio at www.backstretchstudio.com for additional information on this artist.